About
About
Passionate, agile and a bit German:
The things that make superspring different
Marketing has never been more complex than it is now. A discipline that for a long time revolved primarily around classic brand management and communication is facing many new challenges.
Brand
Does our brand act in a clear strategic framework internally, externally and for what lies ahead?
Channels
Does our brand act in a clear strategic framework internally, externally and for what lies ahead?
Activation
How do we make marketing activities visible efficiently?
Orchestration
How do we coordinate and lead marketing teams and service providers optimally and efficiently?
Prioritisation
Which marketing projects really make a change for us?
Ecosystems
What role do platforms, data and customer engagement play for us?
Organisation
How do we design effective processes with the right people?
Change
How does our brand react to change in the media and society?
Success
How do we define, measure and prove success in marketing?
superspring believes that the future belongs to those companies that embrace and actively shape the cultural, business and technical changes of our time.
Kaum ein Unternehmens-Team kann alleine diese Themen meistern. Und genauan diesem Punkt beginnt unsere Aufgabe:
We are working for the transformation of these companies today.
superspring transforms marketing challenges at the intersection of business, technology and creativity into manageable projects and brings together all necessary disciplines for their implementation. With results that convince rationally and emotionally.
As an independent partner, we help achieve goals wherever there are challenges now.
Arbeitsweise
Creative problem-solving skills, business-oriented approach and digital mindset: Thanks to decades of personal experience in different marketing organizations, we are now combining the best of three worlds in a new offer:
AgenturKreativ, pragmatisch,
leidenschaftlichConsultancyStrukturiert, methodisch,
businessgetriebenStart-UpAgil, adaptiv,
collaborative
Change
Every collaboration is also always a leap of faith on both sides.
- a bet that the collaboration will work. That is why we
have a code that describes our view of collaboration.
01
We are very ambitious.
For us, there is no compromise when it comes to the
best result.
02
We are honest.
For us, openness is the prerequisite for any good relationship. If we do have to speak unpleasant truths for the sake of collaboration or the process, we will do so.
03
We are independent.
As an owner-managed consulting firm, we act independently and conscientiously. We proactively disclose potential conflicts of interest known to us at an early stage.
04
We are connected.
We offer strategic marketing consulting that is modular scalable. That's why we implement projects together with a wide variety of specialized expert teams that complement us.
05
We are discrete.
Wir verpflichten uns sowie unsere Dienstleister:innen zur absoluten Verschwiegenheit bezüglich aller Geschäfts- und Prozessgeheimnisse unserer Kund:innen.
06
We avoid nasty surprises.
Honorare und kalkulierte Kosten stehen im angemessenen Verhältnis zur Leistung bzw. dem Ergebnis. Sie werden vor Beginn der Zusammenarbeit transparent gemacht und mit den Auftragsbedingungen abgestimmt.
07
We stay ahead.
Only those who know how new processes, technologies and methods work can provide advice. That is why we we train ourselves systematically and continuously. Our knowledge is our most important asset.
Partner
superspring was founded in 2022 by Gerald Hensel, Fabian Roser and Tobias Weißenfels. With a combined 64 years of experience in agencies, startups and consulting, the three wanted to create something new together. The gap in many modern marketing offerings seemed too obvious to them.